Atlas Obscura is a media and experiences company dedicated to sharing the world’s hidden wonders. The company was founded in 2009 as a user-created compendium of the world's most incredible places, and these days produces award-winning journalism and chart-topping podcasts, leads unique guided trips all around the world, and has published three consecutive New York Times best selling books.

We are seeking an Audience Development Fellow to join our award-winning social media team. In this role, you will work closely with the Audience Development team to assist in the management of the Atlas Obscura social media accounts, our user-generated content strategy, and our database of social swap partners. This role will also work with the team to create and package stories and content to reach new audiences. This is a great fellowship if you’re passionate in social media, editorial distribution strategy, finding new audiences, and analytics. You’ll work alongside our Audience Development team to invigorate growth on our social channels with curiosity, personality, and a sense of fun.

This entry-level position includes pay ($22,500/six months), offers benefits, and lasts six months with an intended start date during the month of January 2024.

Our fellowships are full-time jobs, but they also offer training and learning opportunities to individuals who have not yet established themselves in the field. Recent graduates are encouraged to apply.

Responsibilities

Share responsibility for the daily production of Facebook and Instagram posts, tweets, and other social content
Help manage our new user-generated content (UGC) strategy, reaching out to content creators across social to encourage partnerships
Help manage our database of social swap partners, including reporting performance on content and pitching partners weekly
Assist with other social media and analytics projects
Help maintain the content calendar for editorial content with respect to other company-wide initiatives
Work with the team to identify new initiatives and platforms to expand Atlas Obscura’s reach
Monitor trending topics across social to pitch social or editorial coverage

Requirements

Ability to write compelling, clean, and exciting social copy, tailored to audiences and platforms
A keen eye for social copywriting and packaging content across different platforms and the different audiences across all age groups
Experience using the Adobe Creative Suite, Figma, or Canva to create social graphics
Strong attention to detail
Good communication skills
Self motivated and able to work independently in a fast-paced remote work environment
Knowledge of the social media landscape and what makes content pop on major social platforms—where things are and where they’re going
Familiarity with major social media platforms, including but not limited to Facebook, Instagram, TikTok, and Twitter/X
Entrepreneurial instincts, a hands-on attitude, a healthy sense of humor, and a passion for Atlas Obscura’s mission of finding and reporting on the coolest things on the planet

Bonus Skills

Ability to speak authentically to multigenerational audiences
Experience using social platform reporting tools, including Facebook Insights and Twitter Analytics
Experience using project management systems, such as AirTable or Asana

To apply for this role, please submit your resume and a cover letter detailing your qualifications and interest via this link.

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